Aggregate Reporting

What is Aggregate Reporting?

Aggregate Reporting is a powerful module within the Ignite Growth Platform that enables marketing users to group up to 20 individual campaigns into a single, unified performance report. This feature is designed to provide a cohesive view of marketing impact across multiple initiatives.

Why use it?

Instead of analyzing campaigns one at a time, users can combine them to report on higher-level organizational goals. This is particularly useful for:

• Service Line Performance: Grouping all campaigns related to a specific area, such as "orthopedics," to see the total service line impact.
• Fiscal Planning: Aggregating an entire fiscal year’s worth of campaigns to present